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Cova Launches Its Own Payment Solution

Cova Software introduced Cova Pay in Canada, a modern payment processing solution for cannabis stores. Cova Pay integrates seamlessly with Cova Point of Sale and—in an industry first—enables cannabis retailers to accept and process debit and credit card payments directly through the POS provider, eliminating the need for third-party payment contracts.

Setting the new industry standard for speed and reliability, Cova Pay runs on the same technology infrastructure that processes over $1.2 trillion in transactions annually, trusted by some of the most high-volume consumer businesses in North America. This, combined with industry-leading POS uptime, ensures Cova retailers will be able to process payments when it matters most, quickly, consistently, and with uncompromising security.

Further elevating the payment experience beyond the status quo, Cova Pay will use state-of-the-art mobile terminals that are preconfigured and extensible. In addition, Cova Pay is fully built and managed by the Cova Software team, which has earned a reputation in the industry for offering dedicated, high-touch support to its customers.

The current payment processing experience for cannabis retailers has proven quite costly, taxing, and time consuming. In addition to full integration with Cova’s POS and eCommerce solutions, Cova Pay will offer the following features and benefits to cannabis retailers:

  • Simple, centralized billing and reporting. Clients will no longer need to deal with multiple companies or platforms to see the numbers that impact their revenue.
  • Cova POS will securely communicate directly to terminals, with no need for error- or theft-prone manual entry.
  • Cova Pay will also deploy new hardware—modern, extensible, Wi-Fi and LTE capable terminals to complement Cova’s tablet-based POS.
  • End-to-end single point-of-contact support, for which the company has earned a strong reputation industry-wide.

“We saw a clear need in Canada for a better payment experience,” says Gary Cohen, CEO of Cova Software. “An opportunity for Cova to do what we do best—make it faster, more reliable, and less complicated for retailers and their customers. Even though Canada has had access to debit and credit card processing since the early days of legalization, the tech has lagged, and a mature market needs modern solutions—ones that solve the errors and delays third-party payment processers have failed to address fast enough. That’s what Cova Pay does.”

Cova Pay for Canada is the latest addition to Cova Software’s suite of cannabis retail solutions, which most recently included the launch of eCommerce. Cova has become a one-stop shop for essential cannabis retail software and continues to expand its network of partner integrations. Cova has been recognized with industry awards including Best POS, Excellence in Innovation, and Excellence in Dispensary Operations.

Tags: Canadian cannabis industry (60), cannabis retail POS (1), cannabis retail software (1), Cova Pay (1), Cova Software (7)